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Innovation

Pharma Industry Trends

Pharma’s Approach to Digital Innovation in 2025

A candid case study of a failed pharma startup deal — lessons on risk, relationships, and protecting a startup’s business.

Naomi Fried, PhD
May 7, 2025
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Digital Health

Rare Disease Care Challenges Digital Health Can Address

Learn about the challenges of rare disease drug development and care and how digital health has the potential to revolutionize nearly every aspect.

Naomi Fried, PhD
May 7, 2025
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Digital-Pharma Partnerships

The Pharma/Digital-Health Startup Gap. What's going wrong?

A gap exists between pharma and digital health startup that prevents them from engaging in fruitful partnerships. What's going wrong?

Naomi Fried, PhD
May 7, 2025
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Pharma Industry Trends

Shifts in pharma’s 2020 digital health landscape

What will 2020 and beyond bring for the digital health ecosystem?

Naomi Fried, PhD
May 7, 2025
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Innovation

Innovating in a Highly Regulated Industry Like Health Care

Innovating in highly regulated industries can be challenging, but it is necessary. For innovation to flourish despite legal and regulatory obstacles, we must address innovation barriers head-on.

Naomi Fried, PhD
May 7, 2025
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Innovation

5 criteria for calculating ROI – return on innovation – in healthcare

The ROI of digital health is more than just financial, it can take many other forms. Here are my top five.

Naomi Fried, PhD
May 7, 2025
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Innovation

Innovation: COVID-19's Silver Lining

2020 was not the year any of us expected, however in the world of digital health the growth of innovative solutions has been an unexpected silver lining.

Naomi Fried, PhD
May 7, 2025
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